Whether your business model focuses on business-to-business or business-to-consumer, virtually all-potential customers will start the buying process with an online search. Strong SEO rankings are crucial for the growth and survival of your business, and the competition for those coveted first-page positions is off the charts.
At Digital Media Nomad, we know how important rankings are. And that’s why we take the time to track our clients’ rankings so that we can adapt their search engine optimization tactics for maximum effectiveness.
Why SEO Rankings For Your Website Matter
It’s vital to be on the first page of the search engine results pages. You earn almost a full third of web traffic if your website is rank on the first page of the search engine results pages. The second position earns only half of that, while the third position gets you just 10 percent or more of the traffic. You may get between 2 and 3 percent of the hits if you’re 10th in the search engine results pages.
SEO Rankings Are Not Equal
While getting to the first position of the search engine results pages might increase your website’s traffic, it does not assure an increase in sales. You want to rank highly search engines like Google, Bings, and Yahoo, but unless you rank for the right keywords and key phrase, it won’t translate to higher sales.
One of the most crucial aspects of SEO is choosing the right keywords and using the best SEO platform. You need to use the best performer keywords if you want your website to be the best performer in the search engines. This requires having the knowledge and resources to conduct keyword research.
Benefits of High SEO Rankings
Ranking highly in the search engine increases traffic to your website substantially, improves your bottom line and increase your return on investment (ROI) when done correctly. But this achievement also provides some other crucial benefits, which include:
- Better online reputation for your business
- An overall increase in converting traffic
- Drives high-quality traffic to your website
- A high volume of potential clients
- Increase your business authenticity
- Can boost your website efficiency
- Increases brand awareness among high-value shoppers
- Promotes your company all-day
- Measures your success with real numbers
- Maximizes the success of your PPC campaigns
- Generates more leads, and market share for your business
- Helps you outrank your toughest competitors
How Can You Improve Your Website Search Engine Ranking?
You can improve your website chances of making it to the SERPs with the right SEO strategy. The basis of all SEO strategy is organic. This involves optimizing your website for SEO, social media marketing, content marketing with blogs and social bookmarking, link building, and similar strategies.
At Digital Media Nomad, we have years of experience creating an SEO strategy that drives results for our clients and helps achieve their business goals business growth. Contact one of our SEO today at (408) 532 5252 to learn more about how we can help you improve your website SEO rankings.